Asia’s leading content business platform
once again leaps forward.
Asian Contents & Film Market 2024 is open for business!
Asian Contents & Film Market (ACFM), the Asia’s premier business platform that facilitates the development, production, investment, and rights deals for films, audiovisual content, and original IPs like webtoons and stories, has officially opened today!

ACFM will offer an extensive lineup of films, along with ample networking opportunities for sales companies. It will host national pavilions for European Film Promotion (EFP), a long-time participant at ACFM, as well as Italy, the UK, and various Asian territories, including Saudi Arabia, Azerbaijan, Kyrgyzstan, Taiwan, Japan, the Philippines, Thailand, Vietnam, Mongolia, and many more. Additionally, Microsoft will demonstrate Copilot and other programs at its exhibition booth, showcasing the potential convergence of technology and content.

Aside from the Sales Booths run by Korean and International participants, ACFM offers access to multiple Conferences that explore the future of Asian content, BSM - a marketplace for licensing original IPs for video production - and APM, Asia’s first-ever investment and co-production market.

At the newly launched Producer Hub, nine sessions will be presented by 123 producers from 19 countries. Producer Hub will also facilitate speed meetings and networking luncheons, allowing participating producers to explore the co-production landscape, including support programs in Korea, Spain, Hong Kong, and many other regions.

In addition, ACFM invites participants to Pitchings, Seminars, and Conferences on AI and OTT, and offers quality programs providing opportunities to explore global film industry trends and gain invaluable insights.
Today’s ACFM Schedule
Busan Story Market Program
Platform BUSAN Program
Producer Hub Program
Producer Hub Pre-registered Participants Only
Event Room A Meeting Room 121-123, Exhibition Center 2, BEXCO
Event Room B Meeting Room 125-126, Exhibition Center 2, BEXCO
Stage, Producer Hub, Networking Lounge, PB Lounge
Hall 4F, Exhibition Center 2, BEXCO
Sat, 5 October | Day 1
Time Title Venue
10:30 - 12:00 BSM Pitch & Match - Korean IP Event Room A
13:30 - 14:30 KO-PICK Showcase - Emerging Possibilities: Saudi Arabia
15:30 - 17:00 Producer's Talk: Patrick Mao HUANG
10:45 - 12:15 The Wheels of Fortunes of Vietnamese Independent Cinema by mylab Event Room B
13:45 - 14:45 BSM Pitch & Match - Taiwanese IP
15:45 - 17:15 Evolving K-story IP - Global Showcase Vol.2
13:15 - 15:45 Asian Project Market Showcase Stage
16:30 - 18:00 Discovering Remake: 2nd Miracle in Cell No.7 - Exploring the Sequel
11:30 - 12:00 Producer Hub Opening Producer Hub
14:00 - 15:00 PGK Producer Speed Meeting
16:00 - 17:30 KO-PICK Producer Speed Meeting
12:00 - 13:15 Producer Hub Opening Luncheon Networking Lounge
14:45 - 15:45 Red Sea Film Festival & Red Sea Souk Networking Reception
Asian Project Market & Busan Story Market:
Opening Today!
Today marks the opening of Asian Project Market (APM), the first and largest Asian platform for investment and co-production, and Busan Story Market (BSM), a marketplace for audiovisual adaptation rights through which original IPs such as literary books, webtoons, web novels, and story treatments can be produced in a visual-based storytelling medium.

In the last 26 years, APM has officially selected a total of 691 projects. Of those, the 304 completed projects have been invited and screened at some of the most world-renowned film festivals every year. With such a history of accomplishments, APM has announced 30 official selections from 17 different countries this year. Their genres include crime, thriller, suspense, horror, queer, and animation, spanning a wider spectrum than those from the previous years.

Furthermore, BSM will be featuring 29 Korean IPs and 18 International IPs from Taiwan, Japan, and France that boast artistic and commercial merits and versatile adaptability into various formats. Adding to the mix is Jeju Contents Agency, continuing their participation from last year and introducing original IPs that are set in Jeju and founded upon its rich cultural resources. Gyeonggi Content Agency will also participate by supporting individual booths to companies that are based in Gyeonggi-do and have audiovisual and narrative-based content IPs. Such efforts are projected to give the original IP trading market a big boost.

Walk-in registration for business meetings with the representatives of APM projects and BSM official selections are also available during the market period. More details can be found at Asian Project Market and Busan Story Market.
- APM & BSM Business Meeting Hours
Asian Project Market 2024 (APM) Busan Story Market 2024 (BSM)
Date 5 October, 13:30 - 18:00
6 - 7 October, 9:30 - 18:00
8 October, 9:30 - 13:00
5 - 7 October, 9:30 - 18:00
8 October, 9:30 - 13:00
Venue Asian Project Market,
Hall 4F, Exhibition Center 2, BEXCO
Busan Story Market,
Hall 4B, Exhibition Center 2, BEXCO
Online Screening Available Today
The Market Screenings of 138 titles open on the ACFM 2024 website and the mobile application!
The Online Screening will include Market Screenings, which are unofficial film and contents provided to industry professionals for rights sales, as well as some of the official selections of Busan International Film Festival and 29 films from the filmographies of the filmmakers whose projects have been selected by Asian Project Market.
Offered to participants with a Market Badge, Online Market Screenings will be available for 4 days starting today until the event ends on Tue, 8 Oct.
Link to ACFM Screening
Tomorrow’s ACFM Schedule
Platform BUSAN Program
Producer Hub Program
Platform BUSAN Badge Holders Only
Producer Hub Pre-registered Participants Only
Event Room A Meeting Room 121-123, Exhibition Center 2, BEXCO
Event Room B Meeting Room 125-126, Exhibition Center 2, BEXCO
Stage, Producer Hub, Networking Lounge, PB Lounge
Hall 4F, Exhibition Center 2, BEXCO
Sun, 6 October | Day 2
Time Title Venue
10:15 - 12:00 Navigating the Shifting Global Screen Production Sector Event Room A
13:30 - 15:00 Opportunities in HK-Asia co-production
15:45 - 17:15 Documentary Talk: Co-production of Prayers
10:30 - 12:00 S#1 Visual Project Pitching Session I Event Room B
13:15 - 14:45 S#1 Visual Project Pitching Session II
15:30 - 17:30 KAFA-TUA Collaboration Film Development Workshop - Pitching
09:30 - 10:00 AI Conference Session I: Keynote speech - AI Innovations in Asian Content Stage
10:00 - 11:00 AI Conference Session II:
AI Roadmap - New Business Strategies for Asia's Content Industry
11:00 - 12:00 AI Conference Session III: AI Fuel - Global IP Business
13:00 - 14:00 AI Conference Session IV: AI Action - Demo Jam Session
14:00 - 15:30 AI Conference Session V: Ubiquitous AI - The Evolution of Filmmaking Workflows
15:45 - 17:15 AI Conference Session VI: AI in Korean Film: Investment, Locations, Legal
11:00 - 12:00 Spain: A Global Hub for Audio-visual Production Producer Hub
14:00 - 15:00 Co-production with South Korea - Up till now and from now on
16:00 - 17:00 PGK International Co-Production Showcase & MOU Signing Ceremony
12:00 - 13:15 Spain Networking Luncheon Networking Lounge
14:30 - 15:30 BFC Story IP Showcase & Awards Ceremony 2024
17:15 - 18:15 AI Conference Networking Happy Hour
10:00 - 11:00 Platform BUSAN Pitch & Meet I PB Lounge
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